Close this search box.

ITK BLOG​: "Empowering Your Success!"

Overcoming barriers to successful retail store analytics

The measurement of sales performance and customer behavior rivaling that available online is now within reach in physical stores. Speeding adoption of in-store analytics is the increasing use of smart mobile devices by shoppers and advances in Wi-Fi, Bluetooth and surveillance technology. But the tools for turning valuable customer behavioral insights into something useful are not fully mature, and retailers lack a full understanding of how to implement them. To read the rest of this article, click here.

Thank you for subscribing!